Sales/Strategy
Using Mailchimp For Janitorial Marketing
Many people have one strategy for finding new janitorial customers: make phone calls or wait for the phone to ring. Making phone calls to prospective
August 18, 2020
Sales/Strategy
How To Identify The Ideal Customer In The Janitorial Industry
I remember well the first time I went out to purchase my own car. With a little money in my pocket for the first time,
June 16, 2020
Sales/Strategy
Janitorial Marketing on Facebook
I must admit, for several years I was not a fan of using Facebook to market janitorial services to prospective clients. My reasoning went something
February 25, 2020
Sales/Strategy
Improve Your Close Rate – 4 Tips To Land More Cleaning Contracts
One of our BSC Mastermind members recently asked this question. “I have 3 ripe prospects in my sales funnel right now. What is your sales
January 21, 2020
Sales/Strategy
6 Phases of the Janitorial Sales Process
The one question I get asked more than any other as a janitorial business consultant is this: “How can I increase my sales?” This is
December 17, 2019
Sales/Strategy
Tips To Land Your First Large Cleaning Account
Getting over that first big growth plateau as a janitorial company can be a big challenge. You have gotten the company off the ground, but
September 4, 2019
Sales/Strategy
Does Internet Marketing Work For Cleaning Companies?
This morning I had a phone call with the owner of a cleaning company who recently joined our mastermind group. Something he had struggled with
June 4, 2019
Sales/Strategy
Shopping for Cars & Janitorial Service – Advice for Prospective Customers
Part of the process of selling janitorial services is being able to coach the prospect on how to make an informed buying decision. We often
April 23, 2019
Sales/Strategy
Sales Compensation Plans For The Janitorial Industry
During our most recent Elite BSC Mastermind Webinar, we fielded questions from our 70+ member owners. I wish to tackle one of those questions today.
March 19, 2019
Operations
The Danger Of Not Growing
We have a branch operation at my company that has been stagnant for a few years. We’ve gained a couple of accounts and lost a
February 26, 2019
