In last week’s article, we discussed an account my company lost. While all lost business hurt, that one was not as painful as what I describe here. In this short video, I explain how we lost a very profitable account in our niche…and tell you how the customer told us how awesome we are in their cancellation letter (not much of a consolation).
Unlocking the Secret to Winning Larger Janitorial Contracts
In today’s competitive market, the way B2B buyers make purchasing decisions has evolved. For commercial janitorial services companies, understanding this shift can help secure larger
