In last week’s article, we discussed an account my company lost. While all lost business hurt, that one was not as painful as what I describe here. In this short video, I explain how we lost a very profitable account in our niche…and tell you how the customer told us how awesome we are in their cancellation letter (not much of a consolation).

Lost the Bid? Here’s How to Rethink (Not Just Lower) Your Price
You’ve done the work. You’ve carefully calculated daily work hours, considered all your costs, applied a fair mark-up, and feel like you’ve connected with the